Longevity Network

© 1995 Longevity Network, Ltd. All Rights Reserved.

History

Longevity Network began when the decision was made to design a quality line of skin, hair, and personal care products as well as a complete line of nutritional products. The line was to include a number of nutritional, low or non-fat food items that would be totally unique to the MLM industry. The search began for a team of medical and nutritional experts to design the entire line. Today, ten such noted authorities in health and nutrition make up Longevity's esteemed Medical & Scientific Advisory Board. Together, they spent three years developing the current Longevity product line.

In April of 1994, Longevity Network, Ltd. was "re-launched" with 51 of the current 52 products already in place (one of the most comprehensive products lines ever provided by an MLM company the first day of business).

But there is more to the Longevity story. By having American 3D as its predecessor, Longevity had the very powerful and unique advantage of an already fully operational, large operations center and warehouse -- mostly bought and paid for by revenues from American 3D! Upon visiting the Longevity corporate headquarters (the same facilities which once ran American 3D) you will find over 40 fully operational computer stations of which less than ten are currently being utilized.

All the phone lines and equipment is installed to handle over $100,000,000 a year in orders. There's a graphics arts and design department, numerous offices, computer room, large meeting rooms, and a huge warehouse (only a fraction of which is currently being used).

The beauty to this is that Longevity Network not only has a significantly lower overhead than most other MLM operations (perhaps by tens-of-thousands of dollars per month), but when the momentum phase of their growth cycle hits (when most companies suffer severe "growing pains") Longevity will already have everything they need to handle it already in place! All they'll need to do is hire and train additional support personnel, which they will be able to concentrate much more time and energy on.

The advantage of this dynamic transition from American 3D to Longevity Network should not be downplayed. This situation provides Longevity and its distributors with an incredible and exclusive benefit as far as company viability and, yes, longevity! You see, when the growth cycle of an MLM company reaches "momentum," there must be an astronomical outlay of cash by the company to keep one step ahead of that growth.

This cost to "keep up" rather than "catch up" can be literally in the millions of dollars over the duration of a company's momentum phase (by adding more phone lines, upgrading the software, purchasing more computer and office equipment, moving to larger facilities, and filling the warehouse with vast amounts of product inventory in anticipation of increased sales). This phase in an MLM company's growth and the challenges that accompany it have made it the number two killer of MLM operations (only second to under-capitalization). This is why having immediate access to the necessary facilities, at a fraction of the overall cost, gives Longevity Network and absolutely awesome advantage.

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